Mar 2016 – Jan 2017
Strengthening nutrition advocacy around the world
Multiple countries – Global
To increase the political salience of nutrition and empower Southern nutrition voices to have a greater part in the global debate.
$988,169 Multi-Year Grant Value
Bill & Melinda Gates Foundation
Poor communications and limited resources for advocacy mean that the conversation around nutrition is usually held between a handful of like-minded individuals and organisations. This can negatively impact the allocation of funding and policy commitment for nutrition.
This grant seeks to address this issue and break nutrition out of its echo chamber, reaching new audiences and decision-makers with compelling communications and advocacy.
Along with the Bill & Melinda Gates Foundation, we will be working with two of the world's leading communications and creative agencies: Weber Shandwick and M&C Saatchi. We will also be working closely with nutrition organisations from around the world to make sure the content is fit for purpose.
On a global level, this will be accomplished through open-source communications and advocacy content, renewed messaging for the nutrition community and PR activity around critical moments.
In the focus countries - Bangladesh, India (Rajasthan), Kenya, Nigeria and Tanzania - this will also include country-specific content and bespoke communications support from world-class agencies.